Chronic Asthma Awareness Campaign Video Production

We produced an emotional digital copy for Sanofi Egypt and Mersal Foundation to raise awareness about chronic asthma and the importance of regular doctor follow-ups.

The campaign centers on a moving, heart-to-heart conversation where one mother shares her family’s struggle with the disease to offer advice and hope to another mother, and to mothers everywhere. By focusing on real family struggles and authentic emotional storytelling, the video successfully built a deep, trusting connection with the audience.

This project highlights our ability to partner with global healthcare leaders and NGOs to transform sensitive medical guidelines into powerful, deeply relatable human stories.